Storytelling

beyond words.

Offering unique lived experience and professionalism to help make your words matter more.

Strategist + creative + agency MD + ED&I consultant + multiple pitch winner + bestselling author + award-winning blogger + feature writer + documentary maker + content creator + young widower + sole parent + partner + passionate campaigner = writer of strategic copy and content to inspire, move, motivate, and sell.

Ben is an impactful copywriter, content writer, and author with over 20 years’ experience in marketing communications.

Persuasive short form copy designed to convince audience to take action.
Longer form content designed to inform, educate, and inspire B2B and B2C audiences. Blog posts, articles, and ghostwritten bylines.
Social media-ready copy to bring longer form and audiovisual content to life.
Website copy, email marketing and newsletters that deliver results from sign-ups to new business leads.
Translating research findings into compelling insights, content, and headlines that grab the attention of business and media audiences.
Strategic content and storytelling to make creative ideas irresistible for new and existing clients.
Ghostwritten speeches, bylines, and features for executives.
Collaborative work with brands and organisations to define positioning and purpose, articulate values, develop a distinct tone of voice, and create the foundations for ongoing storytelling.
Translating brand and product promises into names, lines, words and slogans that will motivate audiences into action.
For those moments when you know you have the story but you simply don’t have the time to get it down.
For those times when you know you deserve to win an industry award but just don’t have the capacity to make it happen.

Compelling stories. Persuasive copy.

My broad-ranging, 20-year career history is what can help make your words matter more.

Each sentence is as considered as you would expect from an agency strategist.

Every headline as inventive as you need from a creative director.

Your content is commercial thanks to my role as a consumer PR agency MD, where every exchange was a pitch.

My tenure as a senior diversity and inclusion consultant ensures sensitive storytelling.

If you need 100,000 words, as an author, I’ve got that covered (in fact I wrote most of my Sunday Times bestselling book on the No. 12 bus from Camberwell while travelling to my day job in PR, so I’m not daunted at all).

If you need to say it in fewer than ten words, I’m on hand as a copywriter to make every single letter matter more, too.

Sometimes, your needs are less extreme. You need to draft reports that will drive sales. You need blog posts to maintain engagement. You need a content writer, but rarely have time to do it all yourself.

As an award-winning blogger and agency writer, I take those tasks off your hands.

I tailor your content to any audience, often writing the same story many different ways.

And it’s not only my career that has helped me understand what it is that people need from your copy and content. It's my life experiences as a young widow and sole parent, too.

As a human being seeking to make the best of life through adversity, I imbue all your words with meaning.

This is storytelling beyond words.

Previous passion projects.

Author | Hodder & Stoughton

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Writer | The Unmistakables

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Editor | The Estée Lauder Companies

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Editor | The Life Matters Taskforce

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Writer | The Life Matters Taskforce

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Clients and collaborators.

"Working with Ben on copy and content is a real joy. He asks the right questions, and has an uncanny ability to write out what's sitting in your head or heart. What's more, he makes the process enjoyable, and also spends time to explain the why behind decisions. Not only will you get great work, you'll come away having learned something, too."

Asad Dhunna - Founder & CEO of award-winning ED&I consultancy, The Unmistakables

The Unmistakables
“Ben is four different people rolled into one. He is smart enough to have made a career as a strategist. He is expressive enough to have been a published author. He is sufficiently well-connected to have built a career in communications, and he is emotionally intelligent enough to have led several people businesses. This reflects why he has spent his career achieving great things in each of these areas. And best explains why he is able to take a brief, understand the challenge and then craft a solution better than anyone else I know. The copy he writes mirrors the words he speaks: authentic, warm, honest, succinct, and impressive. Very, very impressive, just like him.”

Mitchell Kaye - Co-founder & CEO of award-winning PR agency, The Academy

The Academy
“I have complete faith in Ben. As a writer who has worked in marketing communications for as long as he has, he needs little briefing to understand the task in hand. I just give him a brief synopsis of what I’m asking for, and he uses his insight and intuition to do the rest, making the process quick, easy, and smooth. What’s most important to me, though, is that he understands the strategic and commercial implications of what he writes, tailoring his storytelling skills to specific audiences with exceptional understanding and nuance. He’s a joy to work with.”

Lindsey Evans - Founder of talent and brand partnerships agency, Curious Panda

Curious Panda
“I have worked with Ben on a wide variety of initiatives, and there are two key things that I can always be sure of. One, that he has the skill, knowledge, insight, and intuition to write for any audience - be it for pitches, proposals, or the development of creative content. And two, that he has the right levels of experience and empathy to assume the voices of C-suite leaders, allowing him to develop strategies, messaging, announcements, and speeches on their behalf.”

Frankie Cory - Co-CEO of award-winning creative agency, W

W